Bookmark

« Matt Cutts of Google Answers All Your Questions About SEO and Website Coding | Main | How Twitter May Help Local Businesses Land New Customers »

June 18, 2009

TrackBack

TrackBack URL for this entry:
http://www.typepad.com/services/trackback/6a00d8342054e453ef0115702fddf3970c

Listed below are links to weblogs that reference What is the Twitter Ratio and Why Twitter Should Display It in People's Profiles:

Comments

Feed You can follow this conversation by subscribing to the comment feed for this post.

Fred Abramson

Why the fixation on Twitter ratio? As a lawyer, why is it important to have a good ration? Do you think that clients are more apt to hire an attorney based on a 1 to 2 ratio than the other way around?

There are many ways to game the system as well. For example, I have approximately 200 more followers than I follow on Twitter (@fredabramson). I can easily change this by: decide not to follow back who follow me, block spammers and not follow people who do not reciprocated.

I agree with you that most people with a 1 to 2 ratio probably bring value, however, not all do.

Lawyers should follow anyone who provides value to them and disregard ratio stats.

Joshua Fruchter

Fred - hi, thanks for your comment and contribution to the discussion.

To respond: I don't know how many people are aware of the Twitter ratio so can't say it will help with marketing. If people are not aware of its significance, they won't make decisions based on it. That's why I think Twitter should display it - to give people another basis to decide who to follow.

Assuming someone is aware of the significance, then while I wouldn't say it's a basis to hire an attorney (that decision requires more due diligence), I would say it is a basis to seriously consider following someone if they are tweeting on a topic that interests you. That is, if said person has acquired alot of followers without having had to resort to following many others, they probably regularly have interesting things to say about that topic (otherwise they wouldn't be getting so many followers who don't care about reciprocity).

I don't agree with your view on "gaming" the ratio. For people who use Twitter to access valuable insights and network with like-minded peers, they are going to act consistently with those objectives. Which means they are not going to deliberately avoid following someone who is otherwise interesting to them just to boost their Twitter ratio. Instead, if they act consistently with the interest of maximizing the value of Twitter to access insights and publish their own, then, assuming they regularly publish compelling Tweets, they should find their ratio rising without actually doing anything deliberate to accomplish that.

I say that because, in the end, it's quite hard to religiously follow and correspond with a huge number of people so the number of people you follow would tend to be low (if you are primarily interested in using the service for networking rather than following as many people as possible). On the other hand if you publish great Tweets on a regular basis, you'll probably get alot of followers interested in the niche you are covering.

Hope this helps.

Mike

Great article Joshua. I just joined Twitter and completely agree with the ratio. First thing I look at when someone follows me is there ratio (guesstimated of course).

My only concern now is not following enough people. I find following 10 people a lot! It's not that I'm not interested what people have to say or what I have to say for that matter. I just enjoy quality tweeters and don't want to miss one of their msgs.

http://twitter.com/MyRealtorMike

The comments to this entry are closed.

LawBlogNetwork

  • An Affiliate of the Law.com Network
    From the Law.com Newswire

    Law.com
    View a Sample

GoogleSearch

  • GoogleSearch

EmailSubscription

  • Enter your email address
    for regular updates via email: